LIVE Tuesday 13 October · 12:00 PM ET / 5:00 PM UK · The Buyer Psychology Growth Masterclass

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Show Up 5 Minutes Early

Doors open at 11:55 AM EDT. The session starts on time and the opening framework is where the biggest shifts happen. Do not be late.

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Cameras On - Closed Session

This is a live, intimate session. Sara works directly with people in the room - but only when she can see you. Cameras off means a completely different experience for everyone.

Before Tuesday - Read This

Important. This Will Be A Different Kind Of Masterclass.

1
It's Live, Intimate and Up to the Moment.

This is not a pre-recorded webinar. Sara is in the room with you, sharing what is working right now for mission-driven founders scaling $1M to $10M+. You are getting the Buyer Psychology Sustainable Growth System - the same framework she used to control $100M+ in purchasing decisions at Harvey Nichols and River Island - live and directly from the source. A lot of transformation happens just by being in the right room at the right time.

2
It's Designed for Action-Takers. Not Spectators.

Sara's goal is not to give you more theory to think about. She is going to show you the exact buyer psychology framework mission-driven founders are using to become a Category of One - and give you something you can put to use immediately after the session ends. Come prepared to take notes and move fast.

3
Only 30 Seats. You Have One. There Is No Replay.

This is intentionally small so Sara can work with the room directly. $200K sold out in 30 days. $50K raised in one month. 72% revenue increases. 18 international film awards. These are real results from mission-driven founders who showed up and applied the system. There is no replay. If you do not show up, your seat is gone - and so is someone else's opportunity.

Member Results

Member Testimonials Speak For Themselves

★ ★ ★ ★ ★
More profit · Return on investment

"I recouped my investment and my business is now growing regularly. Other coaches were teaching from on high. Sara helped me streamline my business without theory: do this, don't do that. I now have one clear funnel, more booked calls, and a whole bunch of new clients."

★ ★ ★ ★ ★
Sold out $200K

"Sold out $200K after we launched the new line."

★ ★ ★ ★ ★
From Dream to Award Winning Documentary

"Sara took my documentary from concept to launch in a simple step by step way."

★ ★ ★ ★ ★
Funding in 30 days

"Since joining, we built an efficient fundraising pipeline, booked 10+ calls per week, raised $50K within the first month, and secured our first five partners. The best business investment we have ever made."

★ ★ ★ ★ ★
$2m to $4m in 12 months

"Sara gave us clarity and re-energised our business. We stopped chasing the wrong opportunities and understood what our product was worth. We doubled our turnover from $2m to $4m in the last year."

★ ★ ★ ★ ★
I've worked alongside Sara for years

"Head of buying for many years, I know exactly what makes a founder stand out to a buyer. Sara Simmonds is the only person I've seen who truly teaches this from the inside out. Her Buyer Psychology Sustainable Growth System is the real deal, built from 13+ years at the top of Harvey Nichols and River Island."

★ ★ ★ ★ ★
Sara changed the way I see business

"The way she looks at a business through a buyer's eyes - I'd never seen anyone look at a business the way she does. What stands out most is how much she cares. Every founder she works with gets everything she has."

★ ★ ★ ★ ★
Sara wants you to succeed

"I've worked with many coaches and founders in the past. Sara is exceptional at what she does. She cares about her clients, is genuinely invested in their business, and she wants you to succeed. It's very rare to find someone like this."

★ ★ ★ ★ ★
The one shift that changed everything

"We now have 15 Founding Members and an upward growth trajectory at every event."

★ ★ ★ ★ ★
Instrumental in revealing my Hero Offer

"Sara offers a fresh breath of clarity for any founder stuck in the echo chamber of solopreneurship. She was patient yet persistent in helping me navigate the noise, ultimately clearing the way for my true hero offer to emerge."

★ ★ ★ ★ ★
Clarity and results at speed

"Sara is the rare mentor who delivers clarity and results at speed. With her support, we refined our strategy and confidently stepped into a category of one position. Within weeks, we were executing with focus and seeing measurable traction."

★ ★ ★ ★ ★
Deep listening and driving positive change

"Sara has incredible instincts backed up by experience and has mastered the art of deep listening while knowing when to ask exactly the right question to help you reach clarity. Her mastermind is unique, progressive and evidence based."

★ ★ ★ ★ ★
Transformational sustainable growth mentorship

"What an amazing mentorship! I started by joining a masterclass where we learned about the 5 keys for growth. I then started the 1-1 mentorship which has improved my productivity and self-brand awareness enormously."

★ ★ ★ ★ ★
A life-changing masterclass

"Joining Sara's Masterclass was one of the most powerful decisions I've made. Her energy is magnetic, her advice is practical and life-changing. I now feel more prepared, more confident, and more aligned with my true path."

★ ★ ★ ★ ★
Legacy and brand direction secured

"Successfully secured our Legacy and Brand direction through Sara's Innovator growth mastermind program. Sara's energy, passion and focused guidance helps business review, assess, work smart and succeed."

★ ★ ★ ★ ★
Decisive for the sale of my business

"I went through Sara's program when I was in the midst of selling my business. I used her knowledge and energy to fine tune elements which were decisive for the sale. Fast forward, I exited successfully while taking it to the next level."

★ ★ ★ ★ ★
A transformative process for purpose-led founders

"Sara's Innovator Growth System helped me step back and reconnect with the deeper why behind my work. Her approach is not about quick hacks. It is about building from the inside out, with clarity and long-term focus."

★ ★ ★ ★ ★
Building with intention and alignment

"In a world full of distractions and endless strategies, Sara helped me tune in to what really matters. I now make decisions faster, communicate my value more clearly, and move forward with a renewed sense of purpose."

★ ★ ★ ★ ★
Real business transformation

"Within just a couple of weeks of attending Sara's CEO Coffee Break, I've gained clarity on my positioning, defined my Category of One, and I'm building out my new Hero Offer. All inspired and motivated by Sara's stellar system."

★ ★ ★ ★ ★
Tipping point to big success

"Sara has this way of helping you see your path with radical clarity. What sets Sara apart is the way she blends deep soul work with smart, structured strategy. No fluff, just real transformation."

★ ★ ★ ★ ★
Authentic strategic support

"Sara helped me connect more deeply with my role as a change maker and supported me in exploring how to scale that impact in a way that feels aligned. I left each session with valuable insights and a stronger sense of direction."

★ ★ ★ ★ ★
Guidance that prepares you for success

"Sara has a unique ability to challenge the way you think, pushing you to step outside your comfort zone. She doesn't just offer advice - she genuinely invests in your growth, providing thoughtful insights that spark deeper self-awareness."

★ ★ ★ ★ ★
Endorsement for Sara

"Sara brings a remarkable depth of expertise in business model innovation. Her introduction of the 5 Shifts Framework and the Impact Innovator Mastermind is transformational. She is a class apart."

★ ★ ★ ★ ★
Working with Sara has been fantastic

"Sara has positively impacted my business in a meaningful way. She is someone who will be there to support you, has high integrity, and follows through on her word."

★ ★ ★ ★ ★
Mindset and attitude

"Sara forces you to push your limits to get the best out of yourself and your company."

★ ★ ★ ★ ★
Sara delivers

"I have witnessed first class, high quality advice, practical common sense guidance, and a genuine let's get our sleeves rolled up and make this happen approach. I would not hesitate to recommend Sara."

★ ★ ★ ★ ★
Ready to scale to €1M+

"Sara's impact membership program has helped me transform Dupraz Sports to be ready to scale up to €1Million plus. With her help I have been able to sell my vision to investors and top partners."

★ ★ ★ ★ ★
Values-aligned growth

"Working with Sara through The Impact Innovator program was incredibly clarifying. Her process helped me reconnect with the deeper purpose behind my work and articulate my value with much more confidence."

★ ★ ★ ★ ★
Top marks!

"Sara's mentoring approach is exceptional. Her thorough and professional guidance not only clarifies complex business challenges but also inspires individuals to reach their true potential."

Testimonials shown reflect real member experiences. Individual results depend on effort, market conditions, and other factors specific to each business. The Impact Innovator Program provides mentorship and education. No specific outcome is guaranteed.

Sara Simmonds

Sara Simmonds

Impact Growth Mentor

4.8 ★ on Trustpilot

Your Host

The Only Mentor Bringing 13 Years as a Head Buyer to Mission-Driven Founders

Sara spent 13 years as a Head Buyer at Harvey Nichols and River Island, controlling over $100M in purchasing decisions. She sat across from thousands of founders and decided who got chosen - and who did not.

Now she teaches mission-driven founders the exact buyer psychology that turns a great mission into a business buyers actually choose - consistently, at scale, as a Category of One.

Former Head Buyer at Harvey Nichols and River Island
Controlled over $100M in purchasing decisions
200+ mission-driven founders mentored across 4 continents
Founder of Impact Innovator and the Buyer Psychology Sustainable Growth System
Tuesday 13 October · 12:00 PM ET

You Have a Seat.
Do Not Miss It.

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  • See your business the way a buyer does, in a five-minute read
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Why buyers never choose the most innovative business. Only the simplest to understand.
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